This is the reason your product won't sell

No one really cares about your digital product.

Wanna know why?

Because it’s about you — not them.

Let’s be honest.

You’re out here saying, “I made this Notion template to organize my mornings and execute all my goals.”

Cool, I guess… happy for you?

But no one’s waking up thinking, “Wow, I hope someone’s selling me their self-improvement system today.”

Here’s the truth:

People don’t pay for what you built.

They pay for what it actually gets them.

Like, can it save me time?

Can it make me money?

Can it solve something that’s been bugging me all week?

If your product doesn’t answer those in the first 3 seconds…

They’re gone.

So if you’re trying to sell a digital product, keep these 3 things in mind:

1. Clarity beats creativity

If I can’t figure out what it is in three seconds, I’m out.

2. Sell the outcome, not the effort

Don’t pitch me a 47-page workbook.

Pitch me the result after I finish it.

3. Make it feel like a shortcut

People don’t want to learn something new.

They want to skip the grind and get straight to the win.

You might have built something awesome.

But if no one’s buying?

It’s probably not the product.

It’s the offer.

Fix that, then try again.

Watch what happens.

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Stay hard,

meho